As Duet Partner prepared to upgrade their software, they recognized the need for a refreshed visual identity to align with their enhanced offerings. Collaborating closely with their team, I refined the existing color palette to create a more contemporary and harmonious look, ensuring consistency across all platforms. Building upon this foundation, I developed a suite of visuals that encapsulated the brand's essence, including icons, imagery, and graphic elements that resonated with their target audience of music educators. These visuals were designed to be both aesthetically pleasing and functional, enhancing the user experience. Leading the full website redesign, I focused on creating a user-friendly interface that effectively communicated Duet Partner's value proposition. The new design featured intuitive navigation, clear messaging, and engaging visuals, resulting in a more inviting and efficient platform for users. In addition to the website, I crafted compelling sales collateral and assets to support fundraising efforts. These materials were designed to clearly convey the benefits of Duet Partner's solutions, aiding in client acquisition and investor relations.